Franchise Development can help your business grow
Franchiseware Company is a franchise development expert that works with business owners to design and build their franchise programs. Through the team’s expertise in franchise creation, businesses can grow and replicate through franchising. The company’s refined process allows its clients to enter the franchise development process knowing that they have the tools and experience behind them to successfully franchise their business.
When you’re building a business, it can take years to get it off the ground. It’s an exciting and rewarding experience, but it can also be exhausting. Franchising or licensing can offer a way to grow your business that is faster than traditional startup methods. The first year or so may be a slower build-up as marketing, PR, and sweat equity gets the word out regarding a business opportunity and then people begin to buy in. The really intriguing element of franchising or licensing is that once the system begins to build momentum it can have a tremendous snowball effect and the growth can develop exponentially. Growing a business is hard. It’s even harder when you’re trying to do it with multiple people who don’t share the same values and goals. In order to replicate your business model successfully, it is critical that you allow new partners to have their own feeling of ownership in the business relationship.
Individuals frequently ask us what franchise development measures they should take in order to franchise their businesses.
The following items are intended to assist you in positioning your business or brand for franchise growth. They do not replace the need for franchise development, but supplement this work and will assist in streamlining the process of taking the organization from where it is today to the franchise marketplace.
Create your own brand
- Develop a web presence
- It should be professional, clean, and clear
- Have a presence on the major sites such as Twitter, LinkedIn, Facebook and Google+
- Have an email template and gather targeted Email lists for your customers and
Identify your sales process
- Document your marketing process.
- Document some of the following elements will be helpful:
- What are you best sources for lead generation?
- How do you create a value proposition?
Know how to maintain your "back-end"
- Be really precise with your numbers
- Show you understand the key terminology involved in franchising
- Explain how you handle your cash flow
Where do you get your products and inventory?
- It is important to know where to direct customers when they need to purchase supplies and inventory. Items such as, but not limited to, the following should be provided:
1. Equipment
2. Machinery
3. inventory items - You would need to provide vendor lists and contacts to help us plan for the event.
Learn about your training procedure
- If you are thinking of franchising your business, here’s what you need to know about training a new franchisee:
- Curriculum? What kind of curriculum would you employ?
- What training schedule would you use?
- Who is responsible for what? Would you train the franchisee yourself or hire someone? How long would this take?
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